Marketing Manager - Barnstaple

There has never been a more exciting time to join the team.

Due to increased business growth, a new opportunity has arisen to join our expanding Smallridge Bros’ team. The position is based at our head office in Barnstaple; but with responsibility, for marketing, across all four depots. This position can be either full time or part time for the right candidate.

Essential Duties:

·        Strategic Marketing Planning: Develop and execute comprehensive marketing plans to promote our range of cutting-edge agricultural machinery. Collaborate with Sales and Aftermarket teams to align marketing efforts with business objectives.

·        Ensure consistent branding across all marketing Platforms. Work towards enhancing and maintaining the dealership's image as a trusted provider of quality agricultural machinery.

·        Acts as a liaison between the dealership and John Deere marketing personnel and leverage Deere’s marketing resources.

·        Ensures appropriate marketing and public relations communications for all departments.

·        Designing promotional materials for events, demos, sales incentives and job openings, working to a brief or often on your own initiative drawing on your own commercial awareness.

·        Creating a quarterly glossy sales newsletter, demonstrating strong copy-writing skills and re-distributing this material throughout the year as high-quality print ads.

·        Conduct field visits and interviews to create written and video product testimonials.

·        Recording machinery videos and capturing high-quality machinery photography and make content available to the wider sales team.

·        Create a visual record of company events and use this material periodically to enhance the brand asset.

·        Creating engaging and informative content for our social media platforms, both on behalf of our new machinery sales team and after-market (parts and service) departments.

·        Ensures appropriate marketing and public relations communications for all departments.       

·        Event Coordination: Organize and coordinate events, product launches, and demonstrations to showcase our machinery and foster connections with customers and industry partners.

Skills:

·        Proficient in the use of social media tools to promote and create brand awareness.

·        Website development, management and SEO experienced preferred.

·        Proven ability to lead and inspire others.

·        Proven ability to communicate effectively one-on-one and within a group.

·        Creative writing and innovative ideas.

·        Experience with Publisher/InDesign and Photoshop an advantage.

Qualifications:

·       Bachelor’s degree in Marketing, Advertising or related discipline preferred

and or Ideally 5+ years’ marketing and graphic design experience.

Knowledge:

·       Familiarity with agricultural products an advantage.

To apply please send your CV and a covering letter to This email address is being protected from spambots. You need JavaScript enabled to view it.